Yes, photo size matters on Instagram or any other social network. Despite the brand’s growing trend of sharing videos, stats speak for themselves. You to include text no greater than 20% of the image size ⬅️ ➡️ Pay special attention to the text you use on your ads. Although it will appear as 640px x 640px. When it comes to creating your ads on Instagram you must consider the size of your posts and different formats and be sure you stick to them! ✅ Size of vertical videos: 600 x 750 pixels Instagram stories and reels dimensions ✅ Duration between 2 and 60 seconds Horizontal videos: landscape The correct size to use will be determined by where you post it: Square videos On Instagram, you can upload a video to your feed or share it on Instagram stories. ✅ 1080px by 1350px, however, Instagram will show it as a 480px x 600px image. ✅ 1080px by 566px but it is also possible to use a smaller size such as 600px by 400px. ✅ Instagram recommends an aspect ratio of 1.91:1 however, you can go up to 16:9. ✅ 1080px by 1080px, but Instagram will compress the file and it will be displayed close to 600px by 600px. Square photos:Īlthough Instagram added horizontal and vertical photos, the square images are still a success and a symbol of Instagram. Since 2015, you can upload both horizontal and vertical photos to Instagram, something that has made it much easier for us to add the photo we want. ✅ Optimum size : 110px x 110px, recommended 320 x 320. When it comes to your personal profile, it is also important to use that same photo with the rest of your social networks so you can be easily remembered and recognized. Your profile picture is your trademark and that image will make you recognizable amongst your followers. Instagram Marketing Guide Instagram post sizes Post
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